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the next big ad-tech disruption: not rtb … and maybe not even google or facebook
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business
digital advertising
entrepreneur
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marketing technology
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nanigans
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real-time exchanges
rtb
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top-stories
vb insight
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nanigans svp dan slagen moves to cmo at hourlynerd
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dan slagen
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hourlynerd
hubspot
marketing
nanigans
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source
advertising on facebook? here’s what you need to do every 5 minutes
facebook
ad optimization
advertising
big data
business
enterprise
exclusives
marketers
marketing
media
nanigans
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rtb
social
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facebook
facebook ads: cost per impression up 186%, cost per click up 35%, revenue per click up 83%
advertising
big data
business
cpc
cpm
enterprise
marketing
mobile
nanigans
online marketing
rpc
social
social media
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top-stories
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adtech startups who ignored the naysayers are now seeing big payoffs
adtech
ampush
business
criteo rocketfuel
deals
marin
millenial media
namo
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pubmatic
technology companies
tremor media
tubemogul
turn
yume
source
200 billion facebook ads say clickthroughs up 375%, roi at 152% (study)
facebook
ads
big data
business
cpc
cpm
ctr
digital advertising
enterprise
facebook ads
mobile advertising
nanigans
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roi
rpc
social
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source
facebook
facebook ad profit a staggering 1,790% more on iphone than android
google
iphone
android
apple
business
digital advertising
facebook ads
gadgets
ios
mobile
mobile advertising
nanigans
online advertising
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technology companies
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facebook
there are a googol number of ways to target ads on facebook (literally)
ad targeting
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nanigans
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social
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social media targeting
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