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why 'dumb' apps are so popular — and why they're not going anywhere

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how yo became one of the most viral apps of all time — step by step

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dylan’s desk: what yo’s $1.5m round tells us about the state of tech marketing

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pointless yo app now alerts israelis to rocket attacks

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yo founders: ‘it’s a fine line between stupid and genius’

mobilebeat 2014

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yo founders to unveil how the stupidly simple app got such stupidly huge growth

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inspired by yo, ios messaging app ‘yo hodor’ is a worthy copycat (aka hodor, hodor. hodor!)

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the biggest thing that yo got right is hiring its hackers

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yo, hacked on friday, just hired one of its hackers and topped 1 million users

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yo, that stupidly simple messaging app, now has a million users

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six unbelievable quotes about yo, the stupid app that raised $1.2m

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is the yo app a sign of startup apocalypse, or a genius, hyper-simple messaging tool?

awful or awesome

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with messaging app yo, stephen colbert wants to know y (video)

stephen colbert

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yo's now a security threat as well as being stupid

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